Contents
The New Way to Attract Quality Tenants Quickly …
An Exclusive Interview with Jo Natoli of The Rental Specialists
Introduction
Are you tired of using traditional marketing methods for property listings? If yes, then Virtual Property Tours could be your golden ticket to faster leasing and quality tenants. We had a chat with Jo Natoli, a leading expert in the Sydney rental market, to discuss how these tours are transforming the property leasing landscape.
The Shift from Photos to Virtual Tours
Why Abandon Photos?
Jo Natoli, who heads The Rental Specialists, has completely transitioned from using marketing photos to implementing Virtual Property Tours in her listings. Why? As Jo states, “Photos can be manipulated, but virtual tours offer authenticity and realness that people appreciate.”
Advantages of Virtual Property Tours
Streamlined Tenant Selection
The biggest benefit, according to Jo, is the self-qualification process it facilitates. Tenants can view the property at their convenience, allowing them to self-qualify or disqualify themselves. This significantly streamlines the tenant selection process.
Reduced Time in Leasing
Jo’s experience has shown that Virtual Property Tours dramatically reduce the time it takes to lease properties. Prospective tenants can view the property anytime, leading to quicker decisions and less vacancy.
Authentic Experience
Unlike manipulated photos, virtual tours offer an authentic, unfiltered view of the property, adding to their growing popularity.
Convenient After-Hours Viewing
The feature allows prospective tenants to view the property outside traditional hours, adding to the list of conveniences.
Financial Aspects and Creation
The Cost of Virtual Tours
Jo charges a premium fee for this quality service, which ensures that you’re getting a high-end product.
DIY Virtual Tours
For those interested in creating their own tours, Jo recommends VirtualToursCreator.com.au. You don’t need any expensive cameras; even an iPhone will suffice with some simple training and an attachment.
Conclusion
If you’re in the property leasing business, Virtual Property Tours offers an innovative and efficient way to attract quality tenants while reducing vacancy rates and leasing times. By adopting this technology, you’re sure to stay ahead of the curve.
For further reading, check out our other articles on How to Enhance Commercial Real Estate with Virtual Staging
