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In today’s technology-driven real estate landscape, 360 virtual tours and enhanced photos have emerged as powerful tools for bolstering property visibility, speeding up the leasing process, and, most importantly, driving higher rents. Particularly beneficial for potential tenants relocating or unable to visit properties physically, these cutting-edge solutions are revolutionizing the property rental market.
⚡️ The Power of 360 Virtual Tours in Speeding Up the Leasing Process
Virtual tours are transforming the real estate industry, especially in expediting the leasing process. Potential tenants who can’t visit in person—often due to inter-state relocations—find these virtual walkthroughs incredibly useful. These simulated tours mimic the experience of visiting the property in person, making them a game-changer for distant prospects.
🤔 Virtual Tours: An Exciting Way to Stir Up Tenant Interest
Virtual tours are not only practical but also exciting, stirring up more interest in your properties. The ability for prospective tenants to inspect properties virtually anytime, anywhere, makes your listings more competitive in the market.
📈 Enhanced Photos: A Driver for Higher Rental Rates
Superior, high-resolution photos of your properties can boost visibility and increase rental rates—generating an additional $20-$30 weekly. By enhancing the visual presentation, you make your property more appealing to potential tenants, increasing its market value.
🤝 How Tenants and Landlords Both Win with Virtual Tours and Enhanced Photos
Tenants value the rich detail and high-quality presentation that comes with enhanced photos and virtual tours. On the flip side, landlords appreciate the increased revenue and speed of leasing these tools bring. It’s a win-win situation for both parties, contributing to overall satisfaction.
🖼️ The Role of Visual Attraction in Real Estate Listings
A property listing’s visual appeal plays a critical role in attracting tenants—90% of tenants are drawn to a listing due to its visual attraction. High-quality listings with captivating visual content will stand out from the crowd, pulling in more potential renters.
🪄 A Boom in Website Traffic: The Magic of Virtual Tours and Enhanced Photos
Listings equipped with virtual tours and enhanced photos significantly increase the amount of traffic to a property listing. These innovative tools amplify online visibility, driving more interested prospects to your real estate listings.
💯 Simplified Client Onboarding through High-Quality Listings
High-quality listing services not only attract tenants but also make it easier to onboard clients. Offering prospective clients these advanced services demonstrates your dedication to providing top-tier property management.
🏆 An Unbeatable Edge in Property Management with Virtual Tours and Enhanced Photos
Using professional virtual tours and photo enhancements gives your business a substantial advantage over competitors relying on standard photos. In the competitive landscape of real estate, every edge matters.
💸 Virtual Tours: A Cost-Effective and Innovative Solution
Creating virtual tours is affordable, often requiring just an iPhone and a special attachment. This cost-effective solution can bring remarkable returns, boosting your real estate business’s success.
✅ Interview with a Real Estate Pro: Radhika Mehra’s Experience
Radhika Mehra, from The Leasing Specialists in Western Sydney, shares her experience with virtual tours and enhanced photos. She elaborates on how these tools have not only made her properties stand out in the market but also accelerated the leasing process, particularly for interstate tenants. She underscores that the improved presentation from photo enhancements is not only well received by tenants but also drives higher rents, benefiting landlords.
From her experience, Radhika concludes that additional investment in property marketing brings significant rewards, with increased rents and faster tenant placement. By offering services that competitors can’t match, Radhika has found a recipe for success in the competitive world of property management.
Embrace the future of real estate today—invest in 360 virtual tours and enhanced photos to supercharge your rental rates and leasing speed. Happy renting!
Hi everyone. Darren Hunter here. I’m with Radhika Mehra from The Leasing Specialists in Western Sydney. Now, Radhika, you not only got properties in Sydney but also in Canberra at the moment. Now your Canberra ones, you are using the virtual tours. You’ve told me that you’ve got a lot of people coming from interstate because that’s the Canberra market. A lot of people might be involved in politics or students and that sort of thing. How have the virtual tours helped you get these properties rented quickly?
It has been a massive win because most of these people when they can’t make it physically, a virtual tour is like the same if they’re there. So it’s convenient. They can look overnight. So when they have a look and they’ve already seen virtually plus the building plus the street. And when we do the tours, we do the whole lot, not just a property on the inside. Interstate, ticks all the boxes for the tenants, even the clients who are in Canberra. Even for them, sometimes, when traveling is an issue, timing is an issue. They can’t make it. They’re working long hours. It’s a massive win when you use virtual tours. It just fastens the entire process. Before they’ve even come up, I have applications already on me.
Wow, okay! So in the Sydney properties, you’re doing a lot more photo enhancement and using Virtual Tours Creator with that. So now the sky, the blues are bluer. The greens are greener. The photos have been enhanced, not changed, but actually enhanced and made to look pristine. How has that helped you with your tenants? How does it help you to get higher rents and to get properties rented quicker?
With the photo enhancements in Sydney, the feedback I got from the tenants, they said, hands down, they love going through one photo after the other. Because when they leave these photos, even be enhanced, they’re at least switching between photos for its property. And plus, they’re enhanced to the best presentation. The tenants love it because the property stands out more on the market versus the other properties in the market. So automatically, it gave a lot more traction. Clients love it because that also brings a bit more extra rent for my landlords. So it’s a massive win for both the tenants and the landlords. The tenants already know the property before they walk through because of the number of photos we’re able to do with VTC. The landlords love it because it gives them a chance for a higher rent and the property’s presented in the best possible way with the photos.
So, what sort of increased rents are you seeing because of photo enhancement? What’s your guess?
Honestly, it’s at least an extra $20-$30 per week.
Wow.
from properties that are currently on the market. So when I do finalize the rent with my clients, I automatically tell them, “Look, this is what’s in the market, but once the photos are in, I’m gonna try and jump an extra 20 to $30.” And sometimes that’s exactly what it just works. I haven’t had anyone come back and say, “Oh, you’re charging way too much rent.” Because the tenants like what they see. They come to the property and it’s the interaction and it’s a massive win for everyone.
90% of the reason why a tenant clicks on a listing is because of what they’ve been attracted to visually.
So, correct.
So, you’re getting a lot more traffic, and you’re getting high rent. You said 20 to $30 a week. That’s like $1,000 – $1,500 a year in rent extra. Now when you explain that and show that to prospective clients, obviously, you want to get them to sign up with you. What is their reaction to that and how much easier is it to sign up for the business?
It is very easy because the simple line that I usually give my clients is like, that extra $20 – $30 per week. We only get about an extra $4-$5 per week in our pocket, but it’s an extra $25 in their pocket per week. So for them, it’s a simple math of investing in the marketing, letting us do our job so we get the highest rent in the quickest time possible and with quality tenants. So for them, it just adds up the numbers and they’re like, “Yep, we love what you do because our property is attracting the number of people we need to choose applications that come through.” So the clients love it. Marketing sells the whole thing for me.
Radhika, your competitors are still doing boring photos on their iPhone and of course, you’re happy with that because you show your virtual tours, the enhanced photos to your prospects, and then show them typically what your competitors are doing. It’s a no-brainer, they just wanna sign with you. Straightaway. Congratulations on that. So everyone, just really encourage you, to go to virtualtourscreator.com au. That’s virtualtourscreator.com au. The proof’s in the pudding here. Go and speak to Tom, and do a demonstration on the virtual tours. You only need an iPhone and a special attachment. Of course, that training that Tom can give you and get your virtual tours up really quickly. You don’t need to worry about expensive cameras. Have a look at the photo enhancement and also have a look at how Tom can digitally clean up any messy rental property photos. You know, the tenant just hasn’t got the property ready for your photos, how he cleans it up, and then also digital staging as well. Thanks so much, Radhika for your time and everyone. Take care.
Thank you.